Experian announced as lead partner for the Financial Times 2025 Seasonal Appeal for Financial Literacy & Inclusion Campaign
London, UK – November 24th, 2025: The Financial Times charity, the Financial Literacy & Inclusion Campaign (FT FLIC) is proud to announce Experian as the lead partner for the 2025 FT seasonal appeal, reinforcing a shared commitment to improving financial inclusion across the UK.
As lead partner, Experian will play a pivotal role in this year’s campaign by match-funding all public donations*. The campaign will launch on 24th November 2025 and run until the end of January 2026, aiming to build people’s confidence with money, champion policy reform, and close the financial literacy gap across the UK.
FT FLIC was launched by The Financial Times in 2021 to address the urgent need for financial education among underserved groups. With Experian’s support, the campaign will expand its reach and deliver even more resources to those who need them most.
This partnership also reflects Experian’s long-standing mission to improve financial inclusion. A key focus of this work is supporting communities in strengthening their financial knowledge and ensuring they have access to the right tools and support to make informed decisions.
Experian delivers this through a global programme of partnerships, workshops, and educational initiatives. Since 2020, the programme has connected with over 238 million people worldwide, working with organisations including The Big Issue, National Numeracy, the National Literacy Trust, and The Mix across the UK and Ireland.
Aimee Allam, Executor Director, FT FLIC said: “Experian’s support for this appeal highlights just how crucial financial literacy is for people navigating everyday life. Their decision to match donations will help us reach more people and communities, giving them access to the tools and knowledge they need to make informed financial choices. It’s a meaningful step towards creating lasting impact.”
Lloyd Pitchford, Chief Financial Officer at Experian PLC said: “We are delighted to be supporting the 2025 seasonal appeal. This partnership builds on our long-standing commitment to empower individuals and communities to take control of their financial lives and improve their financial literacy. We believe that by joining forces with others who share this goal, we can help more people build the skills and confidence they need to manage their finances and plan ahead with confidence. Together, we can make a real difference in creating a more financially resilient society.”
To donate or learn more, visit https://seasonalappeal.ftflic.com/
Notes to Editors:
*Experian has donated £100,000 to the campaign and they will also match-fund donations up to the value of £150,000.
Media contact
Aimée Allam – aimee.allam@ftflic.com
About Financial Literacy & Inclusion Campaign
FT FLIC, an award-winning charity backed by the Financial Times, is dedicated to boosting financial literacy in the UK and globally, focusing on young people, women, and underserved communities. Our mission is to give those most affected by economic pressures the skills and confidence to manage money, protect their assets, and build lasting financial wellbeing. Since launching our curriculum in late 2023, over 900 UK schools have accessed our resources. We are now targeting high-deprivation areas and forming “beacon school” partnerships, where schools adopt the full curriculum (Year 7-13) and track progress. These data strengthen the case for nationwide access to high-quality financial education. Alongside this, FT FLIC is completing a comprehensive video library to provide adult learners with free, self-paced financial education resources.
Learn more at ftflic.com
About Experian
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, deliver digital marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realise their financial goals and help them to save time and money.
We operate across a range of markets, from financial services to healthcare, automotive, agrifinance, insurance, and many more industry segments.
We invest in talented people and new advanced technologies to unlock the power of data and to innovate. A FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 25,100 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.